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The Trikolóra movement, with its emphasis on tradition, nation, family, work and respect for order on the one hand and free market and low taxes on the other, seems to be a political group that promises the rich to become even richer and the others at least an illusion of solid ground under their feet in today's confusing and unstable world. However, in order to get the votes of voters, besides ideas, money for political advertising is also needed, and in this context, there is always a risk of linking politics with business. Some moments in the brief history of the Trikolóra movement are worth the attention in this respect.

Coal in the Czech Republic is likely to run out by the middle of the century and classic energy resources will become obsolete. So far there are only theoretical ideas about what is going to replace them. The country's largest energy producer, the semi-state-owned company ČEZ, has started decommissioning of coal-fired power plants. Private companies Energetický a průmyslový holding (Energy and Industrial Holding) (EPH) and Sev.en are moving in the opposite direction and they cannot lose for a short time. However, they risk more than enough in the long run, for the main goal of business is no longer profit, but sustainability.

Liberal Democratic parties have restored the democracy and market system in Hungary, but Viktor Orbán has answered Hungarians's cry for national emancipation. His success and the faintness of the opposition tempt FIDESZ to concentrate power.

Amazing Media, s.r.o., based in Zábřeh na Moravě, publishes the B2B journal Reportáže z průmyslu (Industry Reports). It is a small company employing about two dozen people. Yet in one day – on October 30th, exactly in six hours, the company managed to plant 700 pines at the site of Hrabová u Dubicka, near the hunting lodge of St. Joseph.